Television commercials created for Libra in 2013. Working with Method Studios, I completed the 3D modelling, texturing, lighting and animation of the product demo sequences in both TVCs. In line with the claims of the TV commercial, it was important that the products appeared soft and tactile, but not fluffy.
Agency: Clemenger BBDO Melbourne
Production Company: Kojo
Post Production: Method Studios
Producer: Jessica Norton
Director: Angie Bird
Post Producer: Merrin Jensen
Motion Designers: Oz Smith & Simon Bronson
3D Modelling & Animation: Edwina Joel
Flame: Chris Betteridge