This fully CGI TV commercial was created by Method Studios for the annual Target Toy Sale.
Working as part of the modelling team, I built several key assets for the project, as well as many of the toys that appear in the background of the commercial.
These models were created referencing early concept artwork, and were built to allow for texturing, rigging and animation to be undertaken further along the CGI pipeline. Due to the huge amount of detail and animation in each shot, it was important to keep the models as simple as possible and the polygon counts low.
Agency: Big Red / Flinders Lane Productions
Post Production: Method Studios